Social media

A content plan
with a reason behind it.

Connect the topics your audience cares about to a consistent publishing and review process.

Four questions. Choose Semmy’s guidance or write at your own pace.

Editorial illustration of a sequence of photo proofs showing a ceramic product from making to everyday use.
A story worth following
01 / A concrete example

Here is how it could work.

A proposed scenario, not a measured customer result. We would test the approach against your own work.

Worked exampleFor review
The situation

A service team turns one customer question into a short explanation, a worked example and a follow-up article, each with its own purpose.

Illustrative content plan

Explain one customer question in a short post. Show the approach in a worked example. Link to the full guide for the detail.

Possible resultA connected set of useful content ideas.

Your team approves the messages, assets and publishing plan. This example does not publish content.

Illustrative example, for discussion with your team.
02 / From idea to agreement

Understand it first. Then build with purpose.

01

Tell us about the work

Four answers about your goal, business, current process and a useful outcome.

02

Review the first approach

Use your context to discuss the possible scope, review points and open questions.

03

Agree what comes next

A proposal sets out the agreed delivery, timing, setup cost and any monthly service.

A clear next step

What should work better in your business?

Start with your situation. The scope and costs are agreed in a proposal.

Start with four answersAsk us a questionNo automatic subscription or payment.
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